ON PAGE OPTIMIZATION
The term On Page Optimization refers to just that: optimization that is done directly on a specific webpage to achieve better search engine rankings. This could mean on the visible parts of the page (what the viewer or customer can see) or in the code or invisible parts of the page. This is all done directly on the .html ‘file or ‘page’ which is the reason for the name On Page Optimization.
The term 'On Page Optimization' simply refers to using On Page Optimization techniques (for better search engine ranking) to make the page itself as perfect (as in copy and content, minimal coding), functional (as in link structure, anchors and navigation) and effective (in ranking and conversion using keywords research analysis and funnel marketing) as possible.
Keyword Research and Analysis:-Keyword Analysis is the 1st step in the SEO process; where keywords are researched and assessed. In this step, I choose popular and relevant keywords for the client’s website to achieve maximum traffic as well as top quality customers.
Optimization of Titles and Meta Tags:-Create the meta tags and optimize all the meta tags to help in getting top ranking in search engine results.
Creation of New Search Engine Optimized Pages:-Create additional web pages for the client’s site to draw in more traffic. An example would be an information/article page loaded with the chosen relevant keywords.
Manual Submissions to Top Search Engines, Directories, Social Bookmarking:-Manually submit the website to top search engines, directories and social bookmarking websites to generate maximum traffic.
Image Optimization:-To make all images compatible with the image option in all search engines. Optimize the images to make them search engine friendly.
Article Writing and submission:-Article writing and submission to article sites with keyword variations to get maximum advantage.
Press release Writing and submission:-Press release and submission to article sites with keyword variations to get maximum advantage.
Optimization of Search Engine Essential Files (robots.txt, urllist.txt, sitemap.xml).
Creating micro formats like hcard integration, hrview integration, vCard integration.
Monthly Reports:-I will provide extensive monthly report that covers: keyword analysis, website recommendation, directory submission, social bookmarking, search engine submission, search engine ranking reports.